Seep is a household essentials challenger brand, promoting the circular economy and bringing our customers plastic-free, sustainable and compostable products.

We’re building the sort of company we want to buy from and our values are to be:-

• Gentle on the Planet – our products are carbon negative, plastic-free, compostable, made from renewable sources and longer-lasting
• Gentle on the Eye – beautifully designed products that you can display with pride above the sink
• Gentle on You – our cleaning tools are made with only natural materials and are designed to be easy to maintain and order

We have demonstrated that there is a clear market need for circular/compostable cleaning products but we now want to pioneer new product development with more innovative product that hasn’t been seen in this category before.

• Listing ID: 2565
• Contact: Melissa Edington
• What are your aspirations and plans for the future?: We aspire to be the incumbent challenger brand for this category, making it easier for everyone to make sustainable swaps. Product innovation and R&D will elevate us from our competitors, by working with experts in the field and bringing new materials to market. Our plans are to increase our store and online presence, and to grow and nurture our engaged community of customers.
• What types of projects are you interested in working on through Future Fashion Factory?: I am particularly interested in FFF’s research projects surrounding sustainability and circularity; a huge part of our product strategy is to repurpose waste material into new high-value products. I am looking to grow our network and meet like-minded, forward-thinking brands that want to shake up the industry. We have been awarded a grant from the Mayor of London as part of his Green Deal to develop a circular product, but I feel passionately that this is just the tip of the iceberg in terms of the innovation and R&D our brand wants to spearhead.

Contact details

London ***** https://theseepcompany.com/